The Resonance of a Childhood Memoir. One Simple Persuasion Secret That Will Blow The Roof Off Your Sales.
Lost, is
the resonance of a childhood memory, in the scuddle of daily work routines, home maintenance and the juggling of career and family.
Allow yourself, for one moment, to fade back to your long-forgotten childhood. You know, the one that you've replaced with morning traffic drudge, scurrying to your office, hectic business meetings, work and more work. Just for sixty mere seconds, close your eyes and imagine yourself displaced from your present situation - No work. No hurrying to get your shopping completed. No kids. No spouse. No household chores or car repairs. Suddenly, you find yourself drifting through a long tunnel of fog. It's peaceful there. Absolute quiet with an allure of common mystique. When you exit the tunnel, you have returned to a childhood place.
Where is it, that you have arrived? Is it the child within that longed to see Santa Claus magically flying 'cross rooftops in the dark, starry night? Or the child who sat in wonderment of how the moon stayed in its place and never fell down? Perhaps you're the child who marveled at fairy-tale endings and the long-awaited rescue of the knight in shining armor? Better still, you've arrived at a stage in your life that invokes the lost innocense of childhood imagination, playful intrigue and blissful creativy. There are no boundaries here. The world is your playground.
Now think - what is it, at this precise moment that is the most important objective in your life? It's not obtaining the Hummer at your auto dealer, nor is it the promotion at work or the house on the hill... your only objective as a child is to have fun. Your overwhelming desire to play and enjoy life is your only goal. It's not getting up at 4am to fight shoppers at the local department store for the day-after-Thanksgiving sale. It's not making a deadline to get that business proposition in... no, for just that moment, you've realized where your heart truly lies.
Children, in retrospect, are the morning's glory, and the ultimate hope of all that we manifest. You see, for that moment in time, we've rediscovered the meaning of our life. Children present themselves as the untapped passion of life's zest. When we permit ourselves to take a back seat to life's sometimes, very fast lane, we lose track of our own personality and individual conceptions. Caught up in "keeping up with the Jones'" theory, we struggle for acceptance in a sometimes cruel world.
Our battle for riches can often cloud our vision and leave us in a tailspin of unhappiness, greed and false pride. There is no longer a true sense of achievement, rather a vicious cycle of envy that disallows ultimate happiness and personal fulfillment. By miscalculating our motives, we diminish our own morals, ethics and personal quest for growth and enlightenment.
Do you sometimes ask yourself, "What am I doing with my life?" Good. This is a query that more persons should truly begin to focus on. In life, there should be no imitations or fraudulent manifestations of the human potential. We should not begin to confuse ourselves of what is real and attainable, with what is superficial and unreliable. You see, when you take a look into your childhood and rehash the subconcsious memory of what is really important, you will find that love and happiness are the true aspirations of mankind. Success and prosperity are always sure to follow.
Perhaps today is the day you can make that trip to memory lane and decide for once, what life means to you. Just some thoughts.
©2003 - All Rights Reserved
The Resonance of a Childhood Memoir
C. Bailey-Lloyd / Lady Camelot
About the Author: C. Bailey-Lloyd/LadyCamelot is the Public Relations Director & Writer for Holistic Junction -- Your source of information for Holistic Practitioners; Naturopathic Schools, Massage Therapy Schools, and Reflexology Schools; Alternative Healthcare; Insightful Literature and so much more!
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The next time you're shopping for clothes in a department store, take a closer look at the price tags. You'll probably notice that each price tag starts with one price, but then counters with another. They say, "Was $60, Now $30," or, "Regular Price $69.99, Our Price $49.99."
These stores are taking advantage of an incredibly effective persuasion technique called "psychological sequencing." By sequencing the order in which offers are presented, psychologists have found that marketing and salespeople can get customers to purchase more products at a faster rate.
You can use the same process to make a huge impact on your sales. This article focuses on exactly how to do it.
The Psychology of Sequencing Have you ever put your finger into freezing cold water and then put the same finger into slightly cool water? What happens? After putting your finger into the freezing cold water, it provides a "sequencing effect," and the slightly cool water actually feels warm. Your perception has changed.
You can use a similar process to make more money. Infomercials, for example, tell us, "You'd think that this wonderful product would cost $200 or $300, but we're offering it to you today for only $29.99."
Grocery stores use psychological sequencing to easily make more money. They place price tags next to food items saying, "$4.95-or $3.00 With Your Highlander Plus Card)."
Direct mail experts have learned how to maximize profits by sequencing their messages. They say, "How much would you like to donate? __ $100 __$75 __$50 __$25." Research shows that this strategy increases the amount of money people are willing to donate.
How to Use Sequencing to Blow the Roof off Your Profits There's an important lesson in all of these examples: You can dramatically increase you sales once you get good at applying the principle of psychological sequencing.
If you want to immediately begin profiting from the power of psychological sequencing, start with the following three steps:
1. Start high and work your way down. If you sell televisions, for example, start your presentation by encouraging customers to look at your more expensive TVs first. Say to them, "Let's start by looking at some of the more high-end TVs so you can get a feel for all of the features offered." Why should you start with the expensive items? After looking at the $1,500 TVs, the $800 TVs seem more affordable. As a result, the customer is more likely to buy, and he is also more likely to buy a more expensive TV.
2. Be creative with the way that you sequence. I have an auto mechanic who makes me feel good about giving him money. If he has to call and tell me that I need costly new rear brakes, he jokingly says, "Scott, you need a new engine and transmission." After taking my breath away, he says, "I'm just kidding, Scott, you really only need rear brakes." I think, "Wow, what a relief, I just need the brakes."
3. Make psychological sequencing permanent. Do you want to consistently make more money? Find a way to make psychological sequencing a permanent part of your presentations. Each offer should provide your customers with a comparison to another price or product that makes your offer look like the best deal.
Scott Moldenhauer is considered an expert on consumer behavior and persuasion. In addition to his speaking and consulting engagements, he has taught persuasion at the University of Arizona and the University of Phoenix. For more free information on the psychology of persuasion, visit http://www.persuasionconsultants.com.
Article Source: http://EzineArticles.com/
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